Troubleshooting your Google Adwords Quality Score
Posted on January 28, 2008
Filed Under Adwords and PPC Marketing | 6 Comments
I run several websites that I use Google Adwords to attract traffic to via PPC advertising. I’m definitely an Adwords noob, and I’m learning as I make mistakes along the way. One of my websites is in a very heavily advertised market, with CPC amounts upwards of $30. Now this works out great for my AdSense account, as I get decent EPC for click-throughs, primarily via organic search results. But on the Adwords side of things, it makes it a little tough to compete with the industry players when they throw millions at PPC advertising every month. Read more
Creating Date Icons for WordPress
Posted on January 27, 2008
Filed Under Blogging and Blog Design | Leave a Comment
As I was setting up the new blog, I wanted to incorporate a date icon (the little graphic to the left of the post titles on the home page) to add a little flair (not unlike Office Space) to my blog. I Googled a few terms and found a couple of really useful blogs that describe in detail how to make these little icons and insert them into your WP code. Read more
WebAssist Makes Web Design Easier
Posted on January 26, 2008
Filed Under Dreamweaver Design, Website Design | 2 Comments
As a web designer, I’m always looking for ways to make life easier. I have a bad tendency to find a solution only to forget where I found it the next time I need it. That’s one of the reasons I started this blog. So I have a place to jot down where I found things and be able to find them later.
When designing sites, I like to use Adobe Dreamweaver (formerly Macromedia). Dreamweaver is definitely a top tier development tool, and it simplifies a lot of the repetitive functions done while coding a site. However, the complexity of Dreamweaver lends itself to developing applications that are more involved. This results in more coding and problem solving. I came across WebAssist about a year ago, and found their products very intriguing. I bought their Super Suite application which includes a ton of Dreamweaver extensions that make life as a web designer a lot simpler. Read more
A Beginner’s Guide to Google Analytics
Posted on January 26, 2008
Filed Under Search Engine Optimization | Leave a Comment
Google Analytics, formerly called Urchin, is a free service offered by Google that allows website owners to track information on virtually every aspect of their website. To sign up, go to Google Analytics and get a free account. You will be provided a small JavaScript code that you place on the pages you would like to track. Once this code is live on your site, Google will begin gathering information on the visitors to your website. Read more
Move your Website to a New Hosting Server in Six Easy Steps
Posted on January 26, 2008
Filed Under Website Design | Leave a Comment
Many first-time website owners make the mistake of hosting their website with a cheap web hosting provider. There are literally hundreds if not thousands of these hosting providers available, and there may come a time when it is necessary to move the web site to a hosting company that provides faster response time, less server down time, better technology or better customer service and technical support. Follow the steps outlined below to make moving your website to a new server painless and simple. Read more
Use Cascading Style Sheets (CSS) to Maximize the Performance of Your Small Business Website
Posted on January 26, 2008
Filed Under Website Design | Leave a Comment
Cascading Style Sheets, or CSS, is a method of website design that allows for the separation of content and design. By incorporating CSS into the design of your small business website, you can increase the ability of search engines to spider your website, reduce your small business website page load time, make your site more user-friendly, and easily edit the appearance of your web site. Read more
Create Dynamic Database Driven CSS Navigation Menus with Dreamweaver, PHP and MySQL
Posted on January 26, 2008
Filed Under Website Design | Leave a Comment
*I wrote this article on another website and thought it would be useful rehashed here. This article will demonstrate an easy way to create dynamic CSS-based navigation menus that allow you to change your website navigation sitewide with one simple MySQL database update. For this example, I will be using the Chrome CSS Drop Down Menu available from Dynamic Drive. It’s a free, lightweight CSS menu that is easily customizable and only uses a small amount of JavaScript. There are other free CSS menus available such as the Suckerfish menu and other commercial menu options are available. Read more
Installing a New WordPress Theme
Posted on January 25, 2008
Filed Under Blogging and Blog Design | Leave a Comment
As a logical first post on WebRehash.com, I thought I’d share how I customized the blog with a different WordPress theme. For readers new to the blog scene, there are many blog platforms out there, but I chose to use WordPress because of it’s extensive plug-in support and the fact that it is very easy to customize.
I installed WordPress via the Fantastico scripts that come included in my web hosting plan. If you don’t have a “click and install” type of function from within your site admin section, you can download the installation package from the WordPress website here. Read more
« go back
